Amali Swim

In collaborating with Amali Swim, the project was rooted in the intersection of friendship and creativity. Together with founder Paris, we embarked on a journey to develop a pattern and imagery that authentically encapsulated the brand’s essence. From inception to execution, our collaboration was marked by iterative ideation and meticulous attention to detail. As creative director for the campaign imagery, I spearheaded the visual storytelling process, ensuring that every aspect of the photography reflected the brand’s unique personality. Now, with our designs prominently featured in three Golden Breed locations across Australia, this project serves as a testament to the power of collaborative effort and the tangible impact it can have on brand success.